CRM Evolution 2014

The CRM industry is a moving target - always evolving. And sometimes it changes dramatically. Customer strategies are being geared toward customer engagement - that is, the customer is consciously choosing to interact on an ongoing basis with a company. This is the heart of CRM and the outcome that anyone developing a CRM strategy for the 21st century should be looking for.

The combination of keynotes, Sunrise Discussions, presentations, and panels is designed to maximize not just what you need to be thinking about when it comes customer engagement, but also what the specific areas - such as analytics, social media, salesforce automation, marketing automation, and/or customer service - have to offer. You*ll also have access to some of the most influential people in the industry, to the vendors that you might be considering for your technology department, and to the practitioners who have the stories that are meaningful to you.

CRM Evolution 2014 features several tracks with many different topics for you to choose from. Among these are Sales Strategies, Marketing Strategies, Customer Engagement Strategies, Social CRM, Mobile Marketing, Management Strategies, Customer Focus, and CRM Transformation. See the advance program for individual session descriptions and register so you can take advantage of everything CRM Evolution has to offer!

CRM Evolution is co-located with the SpeechTEK and Customer Service Experience conferences.

http://www.destinationcrm.com/conferences/2014/